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Social Media Packages

The Social Media Management Package provides a tailored Social Media strategy which includes creation and boosting of compelling social media posts. Ideal for all types of businesses wanting to establish and maintain their social media presence.

  • Facebook is the biggest social media network that sits at 2.2 billion monthly active users
  • Over 50 million businesses are activated on the Social Network giant, with higher relevancy for professionals in LinkedIn
  • More than 450 million people shop on Social Media networks every single day

Our Process

SOCIAL MEDIA ASSESSMENT
We audit your client's social media pages and give initial recommendations to improve their visibility.

SOCIAL MEDIA PLAYBOOK CREATION
The tone of voice to use, the products to talk about, and the brand persona will be established here. This will contain the audience profile and projected reach and results of the boosted posts based on the given budget.

SOCIAL MEDIA CONTENT PLAN AND CALENDAR CREATION

The playbook will be updated every month to serve as a calibration tool and includes the content roadmap and calendar.

PAGE AND BOOSTED POST MONITORING
Your pages will be checked every day for comments and messages. Facebook ads will run throughout the campaign cycle.

SOCIAL MEDIA INSIGHTS
Monthly Reports include analysis of the cycle's results and recommendations for the next cycles.

Features

  • Turnkey social media service that handles everything from ideation of your content calendar to optimizing your boosted post campaigns
  • Hyper-targeted audiences on Facebook to reach users who are most susceptible to what you're advertising
  • See your content and suggest revisions before they get published to your clients' profiles
  • Fresh content calendar every month
  • Monthly white-label reports with recommendations: Social Media Assessment, Social Media Content Plan, Social Media Insights

Road Map

MONTH 1:
CAMPAIGN SETUP AND OPTIMIZATION

SOCIAL MEDIA PLAYBOOK CREATION

  • Competitor Research
  • Response Track
  • Audience Targeting
  • Budget Recommendation
  • Brand Persona
  • Audience Persona
  • Communication Guidelines
  • Content Strategy

FACEBOOK (CREATION AND/OR OPTIMIZATION)

  • Custom URL
  • Page Categories
  • Professionally Designed Profile Picture
  • Professionally Designed Cover Photo
  • Contact Details
  • Page Call-to-Action Button
  • About Page & Professionally Designed Story Graphic
  • Page Template
  • Auto Responder Setup
  • Default Facebook Pixel code setup (using client's ad account)
  • Creation of 2 Unique Audiences

TWITTER (CREATION AND/OR OPTIMIZATION)

 

  • Professionally Designed Profile Picture
  • Professionally Designed Header Image
  • Twitter Bio and Contact Details Update
  • Crossposting of Content with Optimized Captions
  • Inclusion of Relevant Hashtags

 

LINKEDIN (CREATION AND/OR OPTIMIZATION)

  • Professionally Designed Profile Picture
  • Professionally Designed Banner
  • About Page Update
  • Crossposting of Content

CONTENT CREATION

  • 2 Images to be published to your profiles and will also run as ads for Page Promotion and Brand Awareness
  • Insights Creation

MONTH 2 AND ONWARDS:
PUBLISHING CONTENT

SOCIAL MEDIA CONTENT PLAN

  • Communication Guidelines
  • Brand Persona
  • Audience Targeting
  • Content Strategy
  • Response Track
  • Audience Targeting
  • Budget Recommendation
  • Competitor Research

PUBLISHING CALENDAR

  • 8 Images to be published to your profiles and will also run as ads on Facebook

1 ad will be for Page Promotion

5 ads will be for Post Engagement

2 ads will run for one of the following objectives: Brand Awareness, Traffic, or Lead Generation

  • Crossposting to Twitter and LinkedIn
  • Page and Ads Monitoring
  • Insights Creation

PRICING AND ADD ONS

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